Little Mermaid and Transformers trailer mashup takes the internet by storm
An unexpected movie trailer mashup has taken the internet by storm, fusing together Disney’s upcoming live-action remake of The Little Mermaid and the highly anticipated Transformers: Rise of the Beasts film. A movie projector accident at a theater showing Guardians of the Galaxy Vol. 3 led to the two trailers playing simultaneously, resulting in a viral video that many are hailing as the best movie of the year.
At my #GotGVol3 screening they played the transformers and little mermaid trailers at the same time and they synced up perfectly pic.twitter.com/IVoxjaWQYN
— Blake Perry (@BlakeRobPerry) May 5, 2023
Despite my initial disinterest in both movies, I couldn’t resist watching the video, and I was blown away by how well the trailers synced up. The mashup received a positive response from fans, with one audience member remarking that it “looks like the best movie ever.” It’s possible that this accidental crossover marketing could be capitalized on by the studios involved, with social media fan art and collaborations potentially on the horizon.
The fact that this strange coincidence occurred at all is a testament to the similarities in movie trailer formulas and pacing guidelines. Nevertheless, it’s a fun and entertaining watch that showcases the power of accidental viral marketing. As we eagerly await the releases of both The Little Mermaid and Transformers: Rise of the Beasts in 2023, this mashup is sure to keep fans talking and speculating about what other unexpected crossovers might be in store.
